The term denotes a professional who works with business owners, executives, and teams to improve performance, enhance skills, and foster growth within their organizations. This individual employs strategies to help clients clarify their goals, identify obstacles, and develop action plans to achieve desired outcomes. For instance, a specialist in this area might assist a small business owner in developing a marketing strategy or guide an executive in improving their leadership abilities.
Engaging such a professional can provide numerous advantages, including increased revenue, improved efficiency, and enhanced employee morale. Historically, mentorship roles fulfilled similar functions, but the formalization of the discipline offers structured frameworks and specialized expertise. The support and accountability provided often lead to significant improvements in both personal and business results, surpassing what might be achieved independently.