The phrase identifies a business or establishment situated in Rocky Mount, North Carolina, that specializes in beauty-related products and services. This encompasses a range of offerings, from cosmetics and hair care items to salon services and potentially aesthetic treatments. The specific nature of the business would require direct investigation.
Such an entity benefits the local community by providing access to beauty products and services, contributing to the local economy through job creation and tax revenue, and potentially offering specialized expertise or products not readily available elsewhere. The historical context would be intertwined with the development of the beauty industry and local business growth in Rocky Mount.