This cosmetic product is formulated to promote the enhancement of eyelash length, thickness, and overall health. It is typically applied along the lash line, similar to eyeliner, and is designed for regular use over a period of weeks or months to achieve noticeable results. Ingredients often include peptides, vitamins, and botanical extracts purported to stimulate hair follicle activity.
The appeal of lash-enhancing products stems from a desire for improved aesthetic appearance and a reduction in the need for cosmetic alternatives like mascara or false eyelashes. Historically, achieving longer, fuller lashes relied heavily on these temporary solutions. The advent of serums targeting lash growth offered a potential solution for those seeking a more permanent or semi-permanent improvement. This category of product has gained traction due to the perceived convenience and long-term value it provides.