The resource located at that URL likely discusses the integration of augmented reality (AR) and virtual reality (VR) technologies within the travel and tourism sector. This encompasses the use of digital enhancements to overlay information onto the real world (AR) and the creation of immersive, simulated environments (VR) for users.
The incorporation of these technologies presents considerable advantages. It has the potential to enhance the pre-trip planning phase by allowing prospective travelers to virtually explore destinations before booking. During travel, AR applications can provide contextual information about landmarks, historical sites, and local businesses. Moreover, VR experiences can offer access to locations or activities that might otherwise be inaccessible due to geographical constraints or physical limitations. The historical context shows a gradual adoption, driven by advancements in hardware, software, and connectivity, paving the way for enriched and more engaging travel experiences.
